News
City Inn rebrands as Mint Hotel
City Inn is celebrating the launch of its luxurious new four-star properties by rebranding as Mint Hotel.
Mint Hotel will open its first overseas property in Amsterdam and will launch two new London properties, including a 583 room hotel at Pepys Street, Tower of London.
The refresh was prompted by market research suggesting that general customer perception of the City Inn brand was at odds with the ‘stylish, modern, contemporary, good value and upmarket’ properties on offer.
Sandy Orr, Executive Chairman and Co-founder of Mint Hotel, commented: “Our business was created from scratch, it was designed to be a forward-looking, innovative city centre hotel brand. Now, with the opening of two new world-class hotels in the most exceptional locations in the City of London and Amsterdam we recognised it was time to give our company the branding it deserved.”
David Orr, Chief Executive and Co-founder added: “We are delighted to rebrand as Mint Hotel in Bristol, Glasgow, Birmingham, London (Westminster), Manchester and Leeds while unveiling our exceptional new properties at the Tower of London before Christmas and in Amsterdam in the Spring.”
With all properties custom-built, Mint Hotel has been consistently innovative in its hotel design. The pioneering SkyLounge concept, originated in Westminster and Manchester, combines cityscapes with terraces, private dining meeting rooms and bar.
The new Mint Hotel Tower of London SkyLounge will have uninterrupted views of the Tower as well as meeting and private dining rooms and extensive roof gardens. A fully functioning iMac with Skype and free satellite TV is available in all Mint Hotels, as well as complimentary video library as standard.
This news story was written by DialExpotel for Expotel, the UK’s leading hotel, travel and venue booking agency. To find out more about Mint Hotels, call Expotel on 0844 793 7300
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Published: 30-11-2010 12:34:00
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