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Carlson and Rezidor establish The Carlson Rezidor Hotel Group

Hotel giants Carlson and The Rezidor Hotel Group have established The Carlson Rezidor Hotel Group.

While the legal status and ownership structure of Carlson and Rezidor remain the same, the Carlson Rezidor Hotel Group will pursue the global alignment and management of its brands, revenue development, global purchasing opportunities, and people development, on a global basis.

Commercial activities will be conducted under the Carlson Rezidor Hotel Group name, irrespective of geographies.

Hubert Joly, President & CEO, Carlson says:

“Carlson and Rezidor have a long common history and have grown together over the past 17 years.”

“Going to market as one is a next and natural step. We are leveraging the strengths of two great companies to create value for all our stakeholders.”

Kurt Ritter, President and CEO of Rezidor said:

“The goal of this development is to generate more attractive financial returns for the owners and greater value for all shareholders, to be perceived by business partners around the world as one global hotel company, to offer more compelling and consistent value propositions to the guests, and to offer global career and development opportunities to the staff.” 

The Carlson Rezidor Hotel Group is one of the world’s largest and most dynamic hotel groups, with a portfolio of more than 1,300 hotels, a global footprint covering 80 countries, and a powerful set of global brands (including including Radisson Blu; Radisson; Country Inns & Suites By Carlson, Park Inn by Radisson; Hotel Missoni; and Park Plaza).

Through a number of concrete revenue generation initiatives, the Carlson Rezidor Hotel Group aims to generate more than US$ 400 million in additional revenue by 2015.

These initiatives include partnership projects with travel intermediaries, including Carlson Wagonlit Travel; and the rapid growth of Club Carlson, the group’s successful loyalty programme.

This news story was written by DialExpotel for Expotel, the UK’s leading hotel, travel and venue booking agency. To find out more about booking a Carlson Rezidor venue, call Expotel on 0844 793 7300

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